The NASCAR Way: The Business That Drives the Sport
| Author | : | |
| Rating | : | 4.14 (754 Votes) |
| Asin | : | 0471183164 |
| Format Type | : | paperback |
| Number of Pages | : | 256 Pages |
| Publish Date | : | 2017-09-06 |
| Language | : | English |
DESCRIPTION:
Imagine keeping up that pace for three and a half hours. Originally a way for moonshine runners to compete against each other by the light of day in informal--and legal--settings, stock car racing was organized by "Big Bill" France in the late 1940s under the aegis of NASCAR (National Association for Stock Car Auto Racing) but soon moved to the larger, asphalt tracks of today. Try to imagine driving 100 miles an hour, then 120, then 160. Although filled with plenty of local color, The NASCAR Way primarily focuses on the phenomenal financial success of a sport that began in the tiny, dirt-road hamlets of Dixie. The author of The Warren Buffett Way gets behind the steering wheel of professional stock car racing--NASCAR, to be exact--making a few gushing laps around the track of America's largest and fastest-growing spectator sport. And you can never slack off." . While the bottom line ultimately turns Hagstrom's crank more than the pers
NASCAR Is a Great Business NASCAR is a great business and International Speedway Corporation is a company that benefits from the sport the most. I bought this book because due to the economic recession fewer people attended races and the stock price of International Speedway Corporation fell to an attractive level. The owners of NASCAR own a substantial portion of International Speedway Corporation, which makes this company possess an incredible competitive advantage. T. Jim Riggs said An Inside View of NASCAR. I'm not a racing fan, but I am a person who enjoys a good book with a great story. In The NASCAR Way, Robert Hagstrom takes the reader into every facet of the sports organization that is NASCAR. If you have an appreciation for the sport, this will be a great book for you, if not, you like me may gain an appreciation of both the sport and the NASCAR way of doing things. How this empire rose from a few bootleggers engaging in afternoon challenge. Jim Riggs said An Inside View of NASCAR. I'm not a racing fan, but I am a person who enjoys a good book with a great story. In The NASCAR Way, Robert Hagstrom takes the reader into every facet of the sports organization that is NASCAR. If you have an appreciation for the sport, this will be a great book for you, if not, you like me may gain an appreciation of both the sport and the NASCAR way of doing things. How this empire rose from a few bootleggers engaging in afternoon challenge
France, President, NASCAR "From its origins in Daytona in the '50s to today's live network broadcasts for millions of devoted fans, Robert Hagstrom offers an in-depth look at the fastest-growing sport in the country. "It is great to be associated with NASCAR, the France family, and for me to get paid for what I love-to race! In The NASCAR Way, you see a prime-time sport." --Dale Earnhardt, 7-time NASCAR Winston Cup champion "An accurate and entertaining perspective to the unbridled capitalism that has built NASCAR into the #2 sport in America after football." --Bill Nielsen, Director, Promotion Development and Licensing, Kellogg USA, Inc. "Hagstrom understands how our business works both on and off the track. The NASCAR Way explains how and why dozens of Fortune 500 companies have been lining up to jump on board." --Michael T. From the bestselling author of The Warren Buffett Way, a revealing inside look at the booming business-and investment opportunities-of