Airline: A Strategic Management Simulation (4th Edition)
Author | : | |
Rating | : | 4.91 (919 Votes) |
Asin | : | 0130654884 |
Format Type | : | paperback |
Number of Pages | : | 120 Pages |
Publish Date | : | 2015-03-13 |
Language | : | English |
DESCRIPTION:
For use by various organizations promoting team building, strategic management, and marketing strategy. Each team's decisions are input into a computer which acts as the flying public and assigns sales to each firm based on the decisions each has made. From the Back Cover Easy to start-up and use—even for readers with no computer experience—this Windows based strategic management simulation turns individuals into teams with the responsibility of running a regional airline. . Teams are challenged to establish objecti
For use by various organizations promoting team building, strategic management, and marketing strategy.. Each team's decisions are input into a computer which acts as the flying public and assigns sales to each firm based on the decisions each has made. Team members are shown how to keep adequate records, analyze happenings and develop relationships, effectively organize the team, and delegate the work. Easy to start-up and use—even for readers with no computer experience—this Windows based strategic management simulation turns individuals into teams with the responsibility of running a regional airline. By analyzing a company's history, financial reports, and other information provided, the teams make decisions concerning hiring, forecasting, suppliers to use, costs, etc. Teams are challenged to establish objectives, plan the strategy to accomplish those objectives, and then operate the airline on a quarter-by-quarter basis
Have The Antacid Standing By This is one of the least pleasant learning experiences I have ever been through. I used this book and associated software (which you must download) in a graduate Aviation Route Planning class, and this book takes every opportunity to disappoint.Understand that this is a simulation guide and you must use the simulation as part of a registered class. As for faults, there are many. The most glaring error is the almost total absence of information related to selections you must make from the very beginning. There is essentially no discussion of pros and cons of various options presented, therefore if any of t. "Where's the rest of the simulation? It's important!" according to Miguel Hidalgo. The manager or student who does not have the assistance of an 'airline-experienced' professor, the computer software and the additional training material makes this simulation process much more difficult to comprehend, understand and complete. If the publisher and the writer would include the extra material plus the computer software, this could be a great training tool for many airline managers and others.If you must buy this simulation in its present form, consider purchasing Paul Dempsey's book: Airline Management to get through this.. Miguel Hidalgo said New New 4th Editionon it's way Miguel Hidalgo Stay tuned folks, the new and improved 4th edition is scheduled for publication during the third quarter of this year!. th Editionon it's way. Stay tuned folks, the new and improved New 4th Editionon it's way Miguel Hidalgo Stay tuned folks, the new and improved 4th edition is scheduled for publication during the third quarter of this year!. th edition is scheduled for publication during the third quarter of this year!