The Fine Artist's Guide to Marketing and Self-Promotion: Innovative Techniques to Build Your Career as an Artist
| Author | : | |
| Rating | : | 4.25 (955 Votes) |
| Asin | : | 1581152817 |
| Format Type | : | paperback |
| Number of Pages | : | 256 Pages |
| Publish Date | : | 2014-11-19 |
| Language | : | English |
DESCRIPTION:
If you’re ready to take charge of your art career, you can’t afford to be without the information contained in this handy guide.. Learn how to create attention grabbing publicity videos, press releases, and e-mails; exhibit and publish your work in magazines and newspapers; assemble grant proposals; write effective résumés; use slides, CDs, Web sites, and other photographic and digital reproductions to get your work into the public eye, and how to qualify for arts-in-education residencies and artists’ communities.This updated book also features extensive listings of organizations, services, publications, and other vital resources, along with in-depth profiles of successful artists who have developed effective techniques for marketing and promoting their
A Customer said Helpful and practical information. The marketing and promotional tips offered in this book are practical and geared toward the profesional artist. Artists who seek a career in the world of fine art and developing a reputation are strongly encouraged to read this book. The advice is both easy to understand and will prepare the artist for the real world, not small-time futility.. Making a Living as an Artist- The Real Deal Madeleine Troy My copy of "The Fine Artist's Guide to Marketing and Self-Promotion" by Julius Vitali could not have arrived at a better time. I needed to approach numerous manufacturers to evaluate state-of-the-art video equipment for my own book project. The chapter on corporate support for the arts provided the right combination of factual information and inspiration that let me know I could anticipate a 75% favorable response to a request for. Once avant garde, now not great I struggled with this two-star rating because the book is well-meaning and tries to be informative. But the greatest drawback is that the information was drawn from the author's narrow experience (mixed media and performance art) and also that the information is dated. I think "Fine Art Publicity" is broader and more relevant.
. Negotiations of license agreements and the pros and cons of hiring a licensing agent are discussed. The second half of the book provides samples of various work-for-hire, license, and agent agreements. Vitali has successfully made a living from his art since 1979. President of a publishing services, product development, and licensing consulting firm, Moore describes strategies for success mainly in the commercial world of greeting cards and gift wrap. He offers tips on grant writing and working with the media for maximum exposure. From Library Journal These two new books guide the novice through the often painstaking but rewarding process of self-promotion. Here he provides a comprehensive approach to organizing and b