Straight and Level: Practical Airline Economics
| Author | : | |
| Rating | : | 4.31 (799 Votes) |
| Asin | : | 0754672581 |
| Format Type | : | paperback |
| Number of Pages | : | 614 Pages |
| Publish Date | : | 2016-11-17 |
| Language | : | English |
DESCRIPTION:
As well as vocational qualifications in the financial services and travel industries, Steve holds advanced degrees in systems management and air transport management. Steve Holloway is a former investment banker who has worked as an independent consultant since the early 1990s. He was educated at the London School of Economics, the University of Southern California, and Cranfield.
Part 2 is built around a simple yet powerful model that relates operating revenue to operating cost; it examines the most important elements in demand and traffic, price and yield, output and unit cost. The fundamental structure of earlier editions, now widely used as a framework for air transport management courses, nonetheless remains unchanged. Part 4 concludes the book by exploring relationships between unit revenue, unit cost, yield, and load factor. Straight and Level has been written primarily for masters-level students on aviation management courses. Amongst practitioners, it will appeal to established managers moving from functional posts into general management. This third edition of Straight and Level thoroughly updates the previous edition with extensive comments on recent industry developments and emerging business models. The discussion is illustrated by c
The book is practical and extremely useful for anyone wanting to understand where the industry is and why - and where it could go. A real contribution to the airline industry!' --Rodger Robertson, UNSW Aviation, Australia'Straight and Level: Practical Airline Economics goes beyond being a textbook to being a clear-cut industry manual with relevant and up-to-date examples, allowing readers to understand in real-time the framework of a complex and unique industry. Monteleone, Tailwind Capital, Arlington, Virginia, USA . For students at all levels, this book will become a foundation of knowledge and a trusted resource, and one which will never gather dust!' --Bryson P. 'Straight and Level tells us where the industry is at, and then it goes into the 'nuts and bolts'
"One Star" according to Amazon Customer. Horribly wordy and complicated.. Excellent Book at a Great Price Mark I purchased this book in used condition, and paid a very low price for it. The book, though, looked like it had never been opened. It was in pristine, new condition when it arrived. I got a really good deal on this purchase.In terms of the content of the book itself, I have found it to be the most engaging book on the subject I've come across in a very long time. I'm an academic and have published a few articles in the area of a. Highly recommended Very complete. Highly recommended