Dynamic Identities: How to Create a Living Brand
| Author | : | |
| Rating | : | 4.96 (769 Votes) |
| Asin | : | 9063693397 |
| Format Type | : | paperback |
| Number of Pages | : | 224 Pages |
| Publish Date | : | 2014-04-03 |
| Language | : | English |
DESCRIPTION:
About the AuthorIrene van Nes: After graduating from the Utrecht School of the Arts, Irene worked at renowed Dutch agencies Dietwee and Koeweiden Postma. She currently has her own studio Irene ontwerp.
She currently has her own studio Irene ontwerp.. Irene van Nes: After graduating from the Utrecht School of the Arts, Irene worked at renowed Dutch agencies Dietwee and Koeweiden Postma
The books offers a systematic process of creating brand identities that are alive and gives the reader a wealth of examples of international identities that were built on the discussed systems.. The visual book looks into design systems for brand identities that produces identities that are alive, meaning that they can change, generate new versions based on external data